case study - brand identity design

Diversity and inclusion driven marketing agency

her goal

I want a brand that is recognisable, feels approachable and still looks professional

The process

When we team up, we always dive into the Brand Accelerator framework! It's our secret sauce for creating intriguing brands.

Where Demi started..

Demi was already familiar with her dream clients, she just needed to figure out how to put it all together into a cohesive brand that would be easy to recognise, felt approachable and still looked professional.

phase 1 - rock solid foundation

No project takes off until we have the proper groundwork.

We've got a little rule:

Set the stage for success FIRST, make sure every detail aligns with your vision so you can hit the ground running. We want your ideas to take root and flourish!

Let's set the stage before your big moment in the spotlight.

Are we focusing on the right dream client?

The confidence coach

Demi was already familiar with her dream clients, she just needed to figure out how to put it all together into a cohesive brand that would be easy to recognise, felt approachable and still looked professional.

How will your brand stand out?

Text and translations for influencers

Demi was already familiar with her dream clients, she just needed to figure out how to put it all together into a cohesive brand that would be easy to recognise, felt approachable and still looked professional.

phase 2 - decide on visual direction

When it starts getting real

Once we have a solid foundation, it's time to put it into action and define your visual direction.

Think of it like choosing the perfect outfit for a special occasion – every detail matters! We'll craft the direction of a unique look for your brand that captures the essence of your business and speaks directly to your dream clients.

It's all about creating a visual language that tells your story.

She chose to REBEL!

The spice of the mood board she choose is what her brand is all about. This is the feeling you should maintain with every new project.

It's young, fresh and dares to be different.

Colorful is an understatement

These colors reflect the identity and personality of the brand. I could go deep into the color psychology, but this palette says it all.

We love diversity!

phase 3 - final designs

The unique brand you imagined

Once we've nailed down your visual direction, it's time to dive into the design!

We will work our magic to bring your brand to life with stunning logo designs, illustrations, and eye-catching patterns. We simply put together the pieces of the puzzle to "make it real". That is how most clients describe this phase.

The WOW-factor!

This logo has been carefully designed to be memorable and recognizable, while also conveying our commitment to creativity, collaboration and innovation.

A preview of SB in the real world

When we deliver the first draf we want to make sure you can see all the pieces come together. We create mockups to use your branding in real life scenarios.

Showcasing her brand vibe

To showcase the different brand elements that are created for the Social Blender we created what their online presence should look like. As a colorful & disruptive playful brand.

Result

βœ… Actively connecting talent with organisations. She signed her first 4 clients πŸŽ‰

When I talk to people they always compliment my brand, how much they love it and how professional it looks!

Demi (Founder The Social Blender)

testimonials

Other clients said

Azuree

More than Lingerie

"I have finally found a coach that gets it and that has built my confidence in having a successful brand"

Zenobia

Get Even Yoga

"I signed my first paying clients and gained a business partner that perfectly aligns with my values"

We'd love to hear more about your vision and discuss ways to make it happen

Let's connect

Get in touch with us

Email:

info@designboutiquenl.com

Served clients in:

The USA | United Kingdom | The Netherlands

Post Office

Oder 20, box A7166

2491DC 's-Gravenhage

The Netherlands

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